NEWS
CBS Hires Elisabeth Hasselbeck and Megyn Kelly for a Daytime Show to Rival The View: “America is Ready for Strong, Conservative Women”
In a significant shift for daytime television, CBS has announced the hiring of prominent conservative media figures Elisabeth Hasselbeck and Megyn Kelly to co-host a new talk show that aims to rival The View. Set to debut early next year, the show, which remains unnamed, promises to provide a platform for conservative values and strong female voices, marking a departure from the typically liberal discussions prevalent in daytime TV.
For years, The View has dominated the daytime talk landscape with a panel that leans largely liberal, discussing current events and hot topics. CBS’s initiative is a strategic move to attract a different audience by amplifying conservative perspectives on social and political issues. A CBS spokesperson stated, “We believe there is a significant portion of the American public that is looking for a different kind of conversation.” The network’s tagline, “America is Ready for Strong, Conservative Women,” underscores its intent to cater to this audience.
Elisabeth Hasselbeck, known for her tenure as a co-host on The View, has established herself as a formidable conservative voice through her sharp commentary and robust debates with liberal counterparts. Her subsequent role on Fox & Friends further cemented her reputation in conservative media. Megyn Kelly, previously a leading figure at Fox News with her show The Kelly File, is recognized for her incisive interviews and bold approach to controversial topics, despite her brief stint at NBC.